Rainbow Jersey is a locally-owned bike shop in Shorewood, WI. We've been a staple in the local landscape for many years, and we're pleased to make our presence known on the web. Rest assured that the this website will continue to develop and grow over time (much as the shop itself has).

For now, take a virtual tour of our store, or browse over some of the services we can provide to you. Check back frequently...store specials and regular news items will soon be incorporated into the site.

Again, thanks for visiting - we hope to see your non-virtual self soon.

-The fine folks at Rainbow Jersey